NEW DELHI: Thomson TV will become the first television player in the country to make Google’s Android powered televisions, entirely in India using in-house backward integration manufacturing. The company is among the six electronics brands such as Sony and TCL to have acquired the license from Google to manufacture and sell Andriod powered television sets.
Avneet Singh Marwah, CEO of Super Plastronics which has the brand licensee of Thomson said that the company started importing Andriod TVs in India from China last year and looking at the great response it received, Google has decided to give it the license to manufacture Andriod TVs end to end in India.
Noida-headquartered Super Plastronics, which has three manufacturing facilities in India and has spent close to Rs. 300 crore in the last two years in expanding its facilities is looking at further expansion this year.
Marwah said that the company already has a research and development center in Banaglore and is now looking at a bigger center. “We will make an expansion announcement soon for this year,” he said. Making the TVs end to end in India will allow for the applications and the operating system to be updated regularly, Marwah added.
The company has set a target of selling close to half million units in calendar year 2021 and is looking to launch the made in India Andriod TVs by February or March this year.