Our Team
Vineet Aggarwal started Cerule India Advisory in 2009 in Australia and India. He saw a clear gap in the Australia India business expansion corridor as all service professionals would only understand one market. The expensive firms will charge exorbitant prices for the poor cross-border assistance, pack of report and an inexecutable advice. Vineet decided to provide an end to end service that not only provides the pathway for India expansion but also do hands on assistance in execution. As Cerule evolved, the focus has purposefully evolved from advice, research and execute to test, learn, adapt and succeed. Vineet believes that a successful business in a home market, in most cases, can succeed in any market if a level playing field is provided to them. Cerule focusses on making the field level.
Vineet prides himself and Cerule team to be a rare mid-scale consultants in India entry services that provide capability in business facilitation and C-level connections as well as regulatory structuring and legal advice. His strength is in identifying opportunities and bringing together the right people. He is a regular invitee to different events to speak about doing business in India.
A rank-holder Chartered Accountant from India and an MBA from Melbourne University and New York University, Vineet has spent a number of years in corporate sector working with the likes of PricewaterhouseCoopers, KPMG, Accenture and McKinsey. He is a distinction holder CPA from Australia, holds certificate from Australian Institute of Company Directors and is a certified Lean Six Sigma Champion. He did his Bachelor of Commerce (Hons.) from Shri Ram College of Commerce, Delhi University, graduating in first division.
Vineet has been active in business and community organisations – National Vice Chairperson of Assocham (Associated Chamber of Commerce and Industries of India) Australia Chapter, founding chairman of Australia (Brisbane) Chapter, The Institute of Chartered Accountants of India, Patron of NGO True Value Foundation based in India and served in the management committees of various Indian Community organisations. In addition, his interest in travel, multi-culture, nature and keeping a young child entertained, often makes him play Tetris with his calendar.
Sudeep Nambiar is an award winner ex-Director of an Australian government department, leading Queensland Trade and Investment based in India for more than a decade, where he built up the trade office from the scratch being the first employee in India. He has more than 30 years of experience in multinational environments, facilitating and building relationships for a foreign government and private-sector entities to create an advantage in India. Sudeep is located at the coalface to assist Australian clients in their endeavours to enter into the Indian market.
While leading the trade office, Sudeep developed business ties for a number of large, medium and small sector Australian companies to enable deals with companies such as JSW, Coal India, Hindustan Zinc, Biocon, Whistling Woods and with social enterprises in the government sector, including LabourNet; in addition, opened the Sri Lanka market in key sectors. One of his notable achievements was the facilitation of partnership between the Queensland Institute of Medical Research and Biocon India, which resulted in a joint program in the area of cancer research. Sudeep also identified and promoted the opportunity that enabled Populous, the design and architecture firm win projects such as Bangalore International Convention Centre, Jaypee Cricket Stadium, Delhi Convention Centre in India. Populous was Cerule’s client as well which led to some of the early interactions of Sudeep with Cerule. Besides above, Sudeep also organized a number of official Indian trade missions for Australian government leaders including 3 Premiers, 2 Deputy Premiers, and 2 Mayors, ensuring productive meetings with Indian ministers, C-level executives from GVK, Adani, Tata, JSW, Aditya Birla, et al.
Prior to his time with the Australian government, Sudeep has worked across a number of sectors in India with various companies helping them in marketing and business development activities. This has helped Sudeep build key networks in various sectors in India in which Australian companies specialize in.
Sudeep is an engineer in electronics and communications and did his post-graduation in international business from one of the top business schools in India, Indian Institute of Foreign Trade (IIFT). When he is not busy with Cerule, Sudeep loves to spend time with his family.
Saarthi Bhatia is a fellow member of the Institute of Company Secretaries of India and a law graduate from the esteemed Delhi University. Saarthi has rich experience of more than a decade in the field of corporate compliance and advisory. He has led various transactions related to foreign investments, IPR and regulatory & general corporate compliance. Saarthi frequently speaks in various fora and is very active as an adviser towards strategy, business models, marketing and commercial insights blended with an astute understanding of Intellectual Property laws and General Commercial laws that covers IP Protection, IP Enforcement, Agreements, Licensing, Franchising, Strategic Advisory and Due Diligence.
Devesh Jain is the visionary behind setting up the bookkeeping outsourcing team for small and medium enterprises. Besides ensuring the team is certified as XERO Silver Advisor and NBA Bookkeeper, he is actively involved in team training and providing efficient client delivery system.
He also provides complex financial modelling and analysis and business valuation support to Indian and international clients. His experience includes managing valuation of businesses operating in Auto Components, Chemicals, Engineering, Publishing and IT & ITeS industry.
Devesh comes up with experience of working for more than 10 years with PricewaterhouseCoopers where his key responsibilities included managing business valuations and business plan reviews to support business funding needs, internal restructuring and other regulatory approvals.
Devesh qualified Chartered Accountancy in May 2005 and is an Associate Member of the Institute of Chartered Accountants of India.
Ajay Gupta is a practicing chartered accountant with an experience of more than 20 years, setting up the accounting partnership firm named Ajay Shubham & Co in 1999. He has immense exposure and expertise in Indian regulatory and compliance matters, including Indian direct and indirect taxation, tax planning, tax assessment resolutions, Companies act, Indian accounting principles and internal and external auditing.
Ajay has in-depth experience of statutory audits and have led multiple assignments of private companies and major bank audits, including Bank of Baroda, State Bank of India, Bank of Maharashtra, Allahabad Bank, Union Bank, etc.
He is a Fellow member of the Institute of Chartered Accountants of India, holding CoP (Certificate of Practice) since January 1998.